Well Crafted NC

Well Crafted NC promotes North Carolina craft breweries and their history to a broad community, helping locals recognize and appreciate that the current breweries are part of a long history of brewing, while also providing local breweries with a single online resource that traces their histories and places them within the context of the broader development of the brewing industry across the state.

This project is a celebration of brewing history in North Carolina, bringing people into the area to celebrate history and beer and encouraging them to drop by their local breweries during their visit.

News & updates

Marketing & Tourism Partnership with the Triad Brewing Industry


Breweries often serve as a catalyst for revitalization and community development, but they are also small businesses operated by individual entrepreneurs. Collaboration within the industry is common, but collaboration on regional tourism marketing is not. With this project, Well Crafted NC and the Bryan School of Business and Economics will work with the Triad Brewers Alliance and its members to preserve their history, develop their stories, and build a regional marketing plan promoting the Triad as a craft beer destination based on those stories.

This three year project is funded by a 2019 Community-Engaged Pathways and Partnerships Collective Scholarship Fellows Award from the UNC Greensboro Institute for Community and Economic Engagement.

Women's Work


Our very own Erin Lawrimore is featured in the Spring issue of UNCG Research magazine, talking about our project exploring the role of women in #ncbeer. The project was funded by a 2018 UNCG Faculty First Grant awarded to Erin.

Pink Boots Society North Carolina Video


This video is focused on North Carolina women discussing their involvement with the Pink Boots Society and the importance of PBS's work. It was compiled for the Pink Boots Society North Carolina's RDU Holiday Bottle Share and Cookie exchange in December 2018. The video features clips from oral history interviews conducted during Summer 2018 as part of a UNCG Faculty First Research Grant focused on women brewers and brewery owners.

Brian Mandeville Interview


"As a brewer, just feels very humbling to be like, this kind of non-consequential thing that I'm really excited about, beer... I can use that as a vehicle or a tool to help somebody preserve wild property in the triangle, which is profoundly meaningful and important." Brian Mandeville was the head brewer at at Fullsteam Brewery from 2014-2018

The Weeping Radish Farm Brewery


Uli Bennewitz drafted SL 1985-596, legalizing brewpubs in North Carolina and launching North Carolina's craft beer culture, in order to open the Weeping Radish in 1986, the first brewpub in North Carolina. Opening its doors at a time when there were less than 100 breweries remaining in the United States, the Weeping Radish brews beer according to the Bavarian Reinheitsgebot Purity Law of 1516.

Bombshell Beer Co.


Welcome Bombshell Beer of Holly Springs to the Well Crafted NC project! Bombshell is North Carolina’s first 100% women-owned microbrewery. They currently package their beer in kegs and cans which can be found in restaurants and bars throughout the Greater Triangle, Triad and Sandhills of NC.

Craft Beer Boom in North Carolina


We were fortunate enough to be asked to be involved with the trade show room at the NC Craft Brewers Conference and Trade Show this year, and were doubly fortunate to be interviewed by Spectrum News as they covered this amazing industry event.

Lonerider Beer


Welcome Lonerider of Raleigh to the Well Crafted NC project! Lonerider opened its doors in Raleigh, North Carolina on January 23rd, 2009 with a beer and a dream. Today, Lonerider is distributed in nine states and is counted amongst top 150 breweries in USA. An Inc. 5000 and CED Top 25 winner, with an eye for quality, Lonerider crafted each of its beers with the highest quality ingredients. As a result, Lonerider has a portfolio of award-winning beers, including medals from the Great American Beer Festival.

UNCG Archivist explores role of women in brewing


We're proud to announce that one of our Well Crafted NC team members, Erin Lawrimore, was recently featured and interviewed in UNCG NOW about her Faculty First Summer Scholarship Support Award supporting our series of oral history interviews with women brewers and brewery owners in North Carolina. Read more.

Highland Brewing Company


Welcome Highland Brewing Company of Asheville to the Well Crafted NC project! In December 1994, when downtown Asheville was sleepy, Highland rolled out its first kegs from the basement to the alley. Built almost entirely of retrofitted dairy equipment, the original brewery could produce up to 6,500 barrels of beer per year in about 12,000 square feet of space. Today, and still a family-owned business, Highland has capacity to brew over 60,000 barrels annually with room to grow.

Red Oak Brewery


Welcome Red Oak Brewery of Whitsett to the Well Crafted NC project! One of North Carolina's oldest breweries, Red Oak began in 1991 as Spring Garden Brewing in Greensboro before moving to their current Whitsett location in 2007. A brewer of fresh, pure Bavarian Inspired Lagers, Red Oak strictly adheres to the Reinheitsgebot or 1516 Bavarian Beer Purity Law, creating all of their lagers with only 4 ingredients.

Bold Missy Brewery


Welcome Bold Missy Brewery of Charlotte to the Well Crafted NC project! The Bold Missy philosophy is to balance passion and fun with business and growth, reaching out and bringing it in with guests and community, and celebrate life's enjoyment and the people who live life in a bold way. Bold Missy promises to bring you beers that you'll love, inform and educate you about what you are drinking, and make you smile in the process.

Portion of 1766 map of Bethabara from Moravian Archives, Winston-Salem, NC

Breweries and Distilleries of Bethabara, 1756-1814


This short research article created for Well Crafted NC by Jason Melius, Archivist at Historic Bethabara Park, details the history of brewing at Bethabara from the first brewery and distillery in 1756 to the 1803 Herman Buttner Distillery, and includes the names and histories of early brewers.