CARS Librarian: Steve Cramer
smcramer@uncg.edu
336-256-0346
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Core company profile databases
But don't overlook...
Mergent Horizon
(5 concurrent users)
- Covers around 6,200 public companies (NYSE, NASDAQ, and AMEX companies) and hundreds of product and service sectors.
- Provides detailed hypertext product and service hierarchies for each company.
- Identifies competitors, customers, suppliers, and partners.
- More info
Business & Company Resource Center
(2 concurrent users)
- A "one-stop shopping" database for company and business research.
- Covers associations, company financials, company histories and chronologies, company rankings, investment reports, market research reports, market share, products, suits, and claims.
- More info
B. Culture1. Cultural Profiles
Countries and Their Cultures
Reference GN307.C68 2001 (4 volumes)Worldmark Encyclopedia of Cultures and Daily Life
- From the Gale Virtual Reference Library.
- Covers 225 countries.
- Topics include history and ethnic relations, food and economy, social stratification, political life, socialization, religion, the arts, and more.
Reference GN333.W67 1998 (4 volumes)
- This set covers over 500 cultures, listed in alphabetical order by region.
- There is a country index in the front of each volume.
- Most articles have twenty sections, including religion, interpersonal relations, living conditions, family life, food, education, work, and entertainment and recreation.
2. Business Cultural Profiles
Kiss, Bow, or Shake Hands: Doing Business in More than 60 Countries
Reference Desk (just ask for the book)Craighead's International Business, Travel, and Relocation Guide to 84 Countries
- Published in 2006
- Provides excellent coverage of protocol, punctuality, negotiating, etc.
Reference HF5549.5 E45 D56 (4 volumes)
- Published annually.
- Provides excellent coverage of customs and business etiquette.
- In addition to the "Customs, Etiquette, and Protocol" sections, also look over the "Living in..." and "Social Life" sections.
3. General --but Detailed -- Profiles
Europa World Plus
- Provides the recent history, government, economics, and other topics for every country and territory in the world.
- Includes a statistical survey (covering area and population, agriculture, industries, finance, external trade, principal trading partners, transportation, and more) and a detailed directory (listing government offices, media sources, trade associations, and more).
MarketLine
- Covers 50 countries, providing political analysis, economic analysis, and key economic data.
- Profiles of industries in those countries are also available.
1. Economic Overviews & Statistics
EIU Country Commerce
Europa World Plus
- A library database providing "how to do business" information for over 54 countries.
- Includes a "Operating Conditions" chapter, which covers economic conditions.
MarketLine
- Provides the recent history, government, economics, and other topics for every country and territory in the world.
- Includes a statistical survey (covering area and population, agriculture, industries, finance, external trade, principal trading partners, transportation, and more) and a detailed directory (listing government offices, media sources, trade associations, and more).
- Covers 50 countries, providing political analysis, economic analysis, and key economic data.
- Profiles of industries in those countries are also available.
Euromonitor Global Market Information Database
- Provides population and economic statistics for over 200 countries.
- Includes forecasts.
- Data can be downloaded into Excel or viewed as charts.
- Example: Russian consumer spending on clothing:

Worldmark Encyclopedia of National Economies
- From the Gale Virtual Reference Library.
- Provides the full text of the 2002 edition of the encyclopedia.
- Covers 198 countries.
World Development Indicators Online (WDI)
- A statistical database provides 550 indicators for over 200 countries and 18 county groups, from 1960 to one year ago.
- Covers social, economic, financial, natural resource, and environmental data.
- Results can be exported into Excel or viewed as charts.
- From the World Bank.
- The book version is available at Reference HC59.15 .W656.
2. Retailers in your Target Country
a. Try these first:
Euromonitor Global Market Information Database
- Provides retailing reports for many countries.
- Also provide Consumer Lifestyles reports for many countries.
- How valuable are these? Commerial rates for Euromonitor reports
- Use the "Text Search" or "Browse Analysis" to find focused info quickly.
- For a text search, try "retailing", "consumer lifestyles", or "clothing" with the name of your coutnry.
- Example "retailing and australia"
Mintel Market Research Reports
- Provides retailing reports for European countries.
- Also covers other channels, like e-commerce
- Commercial rate prices
S&P NetAdvantage: Global Retailing Reports for Asia or Europe
- Click on "Industries" along the top, and then "Global Industry Surveys" on the left.
- You'll see "Retailing: Specialty " reports for Asia and Europe.
b. Search for companies by industry & country:
OneSource Global (select "International Businesses" in ReferenceUSA)
- Covers 3.7 million international companies.
- Provides detailed profiles of over 15,000 international public companies,
- Includes industry & market reports from Datamonitor, Freedonia, Business Monitor International, and STAT-USA/NTDB Industry Sector Analysis (use the "Industries" section).
- Example: who are the top apparel retailers in Australia?:
Osiris (public companies worldwide)
- Provides detailed financials and descriptions of 55,000 US and international public companies.
- You can use the Quick Search to search for companies by industry in certain companies.
- Covers public and private companies from around the world.
- Provides basic company profiles and corporate structures on 65,000 parent companies and 135,000 affiliates, subsidiaries, divisions, and outside service firms.
- Companies can be searched by name, location, SIC code, number of employees, personal name, products, and more.
- Select "Business" from the red navigation bar.
- Then use the "Create a Company List" to search for retailers in your target country.
3. Media
Europa World
- Provides the recent history, government, economics, and other topics for every country and territory in the world.
- Includes a "Directory of Society & Media" for each country.
Media Kits
- Most publications (newspapers, magazines) that sell advertising space provide a media kit for potential advertisers.
- The kit usually covers ad rates & sizes , circulation figures, etc.
- Use Google to find these or look at the bottom of a publication's homepage.
- Time magazine example (international)
- Newspaper example
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